DP Business Management students are continuing to their review and reproaching concepts they may have left behind.
This week students in small groups are using case studies and real-life problems to connect with the concepts of Marketing. The students are evaluating a company’s marketing plan and analysing the decisions a company makes. This includes the 7Ps, International marketing & e-commerce.
After presenting several marketing strategies and introducing new case studies students will not only to able to improve their presenting skills but learn about other case studies. It is important for students to have knowledge of multiples cases and as more knowledge will help with exams.